
#121 Ride iQ: Peloton for Horses
Cofounding sisters Kinsey and Jessa Lux think they’ve found the next big opportunity in sports tech, audio lessons for horseback riders. But the equestrian market is way smaller than say, running or cycling. Is a passionate market enough to excite investors, or is Ride iQ too niche to become a billion dollar business?
Key Points
- RideIQ is a mobile app that provides on-demand audio lessons from top equestrian coaches, aiming to make high-quality coaching accessible to all riders.
- Investor Al Bashara showed initial interest in investing but backed out after further discussions, citing concerns over the founders' fundraising progress and the startup's market traction.
- Despite the setback with investor Al Bashara, the RideIQ founders remain optimistic and continue to receive interest from potential investors based on their pitch and business vision.
Chapters
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Transcript
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